whoami

# Hey, I'm Aashish

I'm a SEO/GEO marketer and trainer at Kraftshala School of Business, based in India.

I run SEO and GEO at Kraftshala - the organic search and AI visibility behind how students find the school - and I train students in how search and AI search actually work.

I write about AI search, content strategy, marketing, and education - what's working, what's changing, and how to stay ahead.